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MY SERVICES

If you can build it, I can write it.

Explore my services or view my resume and discover how I can help grow, support and empower your team.

CONTENT IDEATION, EXECUTION & EVOLUTION

Creating Meaningful Content Experiences

  • Campaign ideation, execution  & evolution

  • Storytelling

  • Brand launch planning and execution

  • Concepting (the "big ideas")

  • Content origination/curation 

  • Omnichannel digital marketing content creation

  • Life Science content creation/direction

  • B2B content creation/direction

  • Trade & Retail advertising creation/direction

  • Brand messaging

  • Website content planning, content creation & evolution

  • Banner ads

  • Print materials (journal ads, brochures, workbooks)

  • Email/CRM

  • Video scripts

  • Discussion guides

  • Radio/TV spots

  • Blog articles

  • Live event scripts

  • Podcasts

  • Advocacy & Outreach programs

  • Infographics

  • Social media content

  • Direct mail

  • Newsletters

  • Corporate communications

  • Name generation

  • Content adaptation (eg, from print to digital)

  • Brand/Tactical planning ideas

CREATIVE DIRECTION & LEADERSHIP

Inspiring & Empowering Others

  • Creative direction (copy & design)

  • Content review & oversight

  • Team building (hiring & inspiring)

  • Coaching/Mentoring

  • Collaborating

  • Workshopping

  • Presenting

BRAND PLANNING

Engage & Influence

  • Content strategy

  • Tactical planning

  • Brand planning

  • User personas/journeys

  • Content planning

  • Editorial calendars

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